Education Branding
The Early Childhood Music Center
LOGO
BRAND COLLATERAL
WEBSITE DESIGN
SIGNAGE
FLYERS
SOCIAL MEDIA TEMPLATES
MARKETING MATERIALS
The Challenge
The owner of The Early Childhood Music Center has loved teaching private and group music lessons to students of all ages for over two decades. A member of the Royal Conservatory of Music’s College of Examiners, Sarah was ready to launch TECMC using the Conservatory’s Smart Start curriculum to children from birth to 6 years old. She came to South Square Creative with a dream of building her education branding with a spirited, vibrant aesthetic that appealed to her young students as well as their caretakers.
Outcome
In addition to creating The Early Childhood Music Center’s brand identity that stood proudly on its own, South Square Creative was also charged with creating a brand that played well with the Royal Conservatory’s Smart Start curriculum branding. Although these were two separate entities, Smart Start had its own marketing kit, color palette, and logos that needed to not stand out like a sore thumb when used alongside TECMC’s collateral and website. With this in mind, The Early Childhood Music Center received a unique brand system that integrated seamlessly with the curriculum’s affiliate marketing materials.
The Early Childhood Music Center is now positioned as a premier, diverse music program backed by a proven curriculum. Sarah has the tailored visuals, templates, and website to support her rapidly growing early childhood music program.
