Law Firm Branding
J.T. Hill Law
BRAND GUIDELINES
LOGO
STATIONERY
COLLATERAL
The Challenge
Jason T. Hill, PLLC is an attorney specializing in water law in Texas. His firm, J.T. Hill Law, focuses on guiding clients through the challenges of land, environmental, and water rights protection at the local government, agency, and courthouse levels. Jason turned to South Square Creative because his logo and law firm branding did not reflect the authority he’d built and his firm’s level of competency in this specialized area. Jason expressed the old J.T. Hill logo lacked personality and did not represent the level of expertise that his firm offered.
"It’s exactly what I’ve been needing."
"The style guide is fantastic. I was blown away. It’s exactly what I’ve been needing."
Outcome
J.T. Hill Law wanted to capture its audience’s attention with a fresh look. The new brand identity accentuates the intersection between the weight of the legal representation as well as the expansiveness of Texas’ natural landscape. J.T. Hill Law walked away with a polished logo, monogram, brand guidelines, stationery, and e-signature that gave their firm the brand needed for an impactful refresh. With clear designations on how the brand should show up, look, and feel, Jason received the assets and guidance to make waves in water law in Texas.